5M+
visitors every month
Amsterdam · Est. 2019 · Marketplace technology
Marketplaces that millions return to.
We design, build, acquire and operate high-traffic two-sided marketplaces, fully vertically integrated on technology we own end to end. From the first search to the final payment, in markets around the world.
5M+monthly visitors
50M+ad impressions / month
Globalcoverage
01 — Who we are
We grow in two directions. Vertically, we own the whole stack, from the first search to the final payment. Horizontally, we acquire classified advertising marketplaces with strong search presence and bring them onto it.
02 — Scale
Scale thatcompounds.
Every number below comes from our own systems, measured across every market we run.
50M+
native ad impressions served every month, on our own inventory
1.1M+
registered accounts
30K+
new accounts every month
24/7
always-on operations, in every time zone we serve
7
core systems, built and run in-house
03 — Coverage
Global
coverage.
Run from Amsterdam, localised for every country we enter. A new market runs on the same stack from day one.
- 01Local language
- 02Local payments
- 03Local compliance
- 04Local search
- 05One platform
04 — Platform
Everything a marketplace needs.
Built once. Run everywhere.
01Core
Marketplace engine
Listings, search, profiles, reviews, subscriptions and promotion tiers. Multi-country, multi-language and multi-currency from a single codebase.
02Revenue
Native ad network
50M+ impressions a month on our own inventory. Partners get self-serve reporting, a stats API and click-level postbacks.
03Payments
Payment orchestration
Smart routing across several processors and local payment methods, with cascading retries that recover payments others would lose.
04Trust
Identity & trust
Identity and age verification, AI fraud scoring, image matching and automated moderation keep both sides of every market safe.
05Growth
Search & growth engine
Organic search, affiliate and partner channels engineered in-house, with attribution down to the individual click.
06Conversion
CRM, telephony & messaging
Our own CRM, dialler integration and messaging gateway turn sign-ups into paying customers, and paying customers into regulars.
07Leverage
AI operations
AI agents draft support replies, review quality, answer data questions and flag fraud, so a lean team runs a platform of this size.
Seven systems.
One stack.
Fully owned.
05 — Infrastructure
The machinebehind the market.
Next to the platform, we have built the internal systems that run the business, from the first lead to the final payout.
CRM
Two CRMs, built in-house
One for consumers, one for business partners. Every lead, call, message and payment on one timeline, synced live with our dialler and messaging.
AI
AI conversation training
AI reviews thousands of agent conversations a month, scores them, suggests replies in real time and turns the best into training material.
MSG
Messaging gateway
Our own multi-number messaging gateway, with AI-drafted replies and response times tracked per agent.
DATA
Live reporting
Revenue, traffic, advertising and team dashboards, refreshed hourly from every market.
OPS
Workforce & payouts
Shift planning, hours, payroll and self-billing invoices, automated end to end.
CX
Helpdesk
A support inbox with AI-drafted answers and full account context on every ticket.
06 — Model
A flywheel,not a funnel.
More sellers bring more buyers. More buyers make every listing, advert and upgrade worth more. That revenue funds the technology that brings in the next market. Each turn makes the next one easier.
- Premium listings & subscriptionsRecurring upgrades that put sellers in front of more buyers.
- AdvertisingNative placements across our own high-intent inventory.
- PartnershipsAffiliate and partner revenue on top of our own traffic.
- Digital content & messagingPaid content and conversations between both sides.
07 — Acquisitions
Vertical depth.Horizontal reach.
Alongside building, we buy. We acquire established classified advertising marketplaces with strong organic search presence, then run them on the platform we have already built.
What we buy
Classified advertising marketplaces with durable search rankings, a loyal audience and room to grow.
How we integrate
Each acquisition moves onto our own stack: payments, identity, CRM, advertising and reporting.
Why it compounds
The search presence they bring meets the monetisation we have built, so the same traffic earns more.
Talk to us
Own a classifieds site and considering a sale? Get in touch in confidence.
Built in Amsterdam. Operated around the world. Designed so the next market costs a fraction of the last.
08 — Company
Built byoperators.
Own the whole stack
Every layer is built and run in-house, so we ship faster and control the entire experience.
Measure everything
Every click, payment and conversation is tracked to its source. Decisions follow data.
Trust is the product
A marketplace is only as good as the people on it. Verification and safety come first.
Small team, big leverage
Engineers, marketers and operators, with automation and AI doing the repetitive work.
2019Founded in Amsterdam
2020First marketplaces go live
2023Expansion into new markets
2024Further international growth
Today5M+ visitors and 50M+ ad impressions a month
09 — Contact
Let's buildwhat's next.
info@marketingservicesint.nl↗
Marketing Services International B.V.
Keizersgracht 62
1015 CS Amsterdam
The Netherlands
Imprint. Marketing Services International B.V., Keizersgracht 62, 1015 CS Amsterdam, The Netherlands. Email info@marketingservicesint.nl · Phone +31 629 250 093.